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Agriculture


New Holland Agriculture Shares First Glimpse at New Equipment, Highlights Future of Precision Ag at 2023 Commodity Classic

High-horsepower and precision ag technology were front and center during New Holland Agriculture's showing at Commodity Classic. New Holland Agriculture displayed a wide range of its high-horsepower equipment, including several new additions to the tractor and disc drill portfolios....


New Holland, Raven Industries Donate Precision Agricultural Education Simulators to 11 FFA Chapters

New Holland North America and Raven Industries, on the occasion of supporting and celebrating National FFA Week's Give FFA Day, announced the donation of agricultural technology education simulators to 11 FFA chapters across the United States....


John Deere, Nutrien Release Advanced Digital Connectivity Solution

Nutrien Ag Solutions Inc. , a subsidiary of Nutrien Ltd., and John Deere jointly announced the release of advanced digital connectivity between the John Deere Operations Center and Nutrien Ag Solutions' Digital Hub....


Bobcat Company Advances Innovation in Agriculture Through Partnership With Agtonomy

Bobcat Company, a global compact equipment, innovation and worksite solutions brand, has partnered with Agtonomy, to advance productivity in the agriculture industry through collaboration in the areas of electrification, autonomous operation and digital technology....


New Flagship Model in New Holland T7 Long Wheelbase Range Delivers More Power, Comfort, Choices

A new power-to-weight ratio and performance standard is being set by New Holland Agriculture with the North America introduction of the T7.300 Long Wheelbase (LWB) tractor with PLM Intelligence. As the most powerful and compact tractor in its power bracket, it delivers more power while maintaining the dimensions and maneuverability of other T7 models, the manufacturer said....


CNH Industrial Takes Minority Stake in EarthOptics

CNH Industrial announced a minority investment in the U.S.-based ag tech company EarthOptics through its Ventures arm. EarthOptics' proprietary sensor technology precisely measures the health and structure of soil through a combination of ground-based sensors, satellites, physical soil samples, machine learning models and agronomic expertise....


John Deere Announces Its 2023 Startup Collaborators

Deere & Company has released the names of eight companies chosen for its 2023 Startup Collaborator program. The Startup Collaborator was launched in 2019 and helps John Deere enhance precision technology in its agriculture and construction equipment....


CLAAS Breaks Ground in Kentucky

When Boyd CAT made its exit from the agricultural equipment business, CLAAS made a commitment to its Kentucky and southern Indiana customers to find the best way possible to deliver the service and sales they deserved....


Butler Machinery Company Welcomes Ben Studer as Director of Ag Division

Butler Machinery Company has welcomed Ben Studer as director of its Ag division. Studer began his career in 2005 at AGCO in Jackson, Minn., as a technical service specialist. Throughout his 17-year career at AGCO, he held many different roles: product specialist to director; product management; global advanced technology solutions (ATS) and electronics functional group (EFG); director of product management — global crop care; application, seeding and tillage....


John Deere Wins Two CES 2023 Innovation Awards

John Deere has been named a CES 2023 Innovation Awards Best of Innovation honoree in the Robotics category, and an honoree in the Vehicle Tech & Advanced Mobility category for its fully autonomous tractor....