Ring Power VP/Central Florida Regional Sales Manager Toby Crews has announced the promotion of Chris Zeras to Orlando regional sales manager.

Zeras joined Ring Power in September 1998 as a sales coordinator with The Cat Rental Store division in Orlando. Six months later, Zeras was promoted to CRS account manager and transferred to Daytona, where he focused on expanding the division's customer base and increasing revenues. In 2001 Zeras returned to Orlando, where he continued as an account manager for The Cat Rental Store until 2007, when he was named heavy equipment sales representative of Orange and Seminole counties.

In his 13 years with Ring Power, Zeras has earned numerous sales awards, including Central Florida Top Rental Producer in 2003, Account Manager of the Year in 2005, and Top Revenue Producer in 2006.

Zeras said he welcomes the challenges of his new position. As the regional sales manager of Ring Power's Orlando branch, he is now responsible for heavy equipment sales activity in Orange, Osceola, Lake and Seminole counties, as well as general oversight of facility operations at the branch.

"I enjoy being part of Orlando's sales team and I look forward to expanding on our success and the strength of the Ring Power brand by building relationships with our customers that last long after the sale," Zeras said.

Ring Power, the exclusive Caterpillar dealer in Central and Northeast Florida, is headquartered in St. Augustine. Ring Power is comprised of eight divisions and has more than 45 years of experience selling, servicing and supporting Caterpillar and allied equipment.

For more information, visit www.ringpower.com.

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