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Mon July 20, 2020 - National Edition
The Volvo Trucks Customer Center in Dublin, Va., is conducting live virtual presentations of new Volvo Trucks models via video conference due to physical distancing and travel restrictions currently in place due to COVID-19.
The virtual walk-arounds at the Volvo Trucks Customer Center have created a new, more immersive visual experience for those looking for an up-close review of a Volvo truck. Customers are provided with a first-hand look at truck details and the opportunity to provide input, even making requests or changes to their specification.
At a recent event, the national concrete and materials company, Ozinga Bros Inc. participated in a virtual walk-around to get a bumper-to-bumper look at Volvo Trucks' new vocational VHD model for ready-mix concrete.
While product experts presented features and advantages of the truck, live images were shared from a high-definition webcam showcasing the truck's exterior and interior, as well as providing close-up undercarriage, powertrain, and suspension views that are very difficult to see in person.
"This has been incredibly beneficial in allowing customers to have an in-depth and up-close discussion of how they can use our trucks and services to benefit their business, even when they aren't able to physically be here," said Rob Simpson, director, Volvo Trucks Customer Center.
"We also found that the camera's small size and high definition let the customer get a close look at components and installations that are not easily accessible. So even with live customer visits, we will still use this technology to help them see more of our trucks."
"This was a great opportunity for us to pay a virtual visit to the Volvo Trucks facility and enjoy a presentation that we otherwise would not have been able to schedule under the current pandemic circumstances," said Jeff Bonnema, vice president of fleet management with Ozinga Bros. Inc.
"The video experience and remote discussion with the Volvo team allowed for an up-close and personal view of the truck."
At another recent video walk-around, the virtual event was attended by a dealer sales representative in Illinois, the dealer's customer, Volvo Trucks corporate executives located in Greensboro, N.C., a Volvo Trucks product expert who was working remotely and the team at the Volvo Trucks Customer Center. Another pilot review included 60 attendees, with 50 participating virtually from across the United States.
"As states are relaxing their restrictions on group gatherings, we know there will be more customers and prospects wanting tovisit the Volvo Trucks Customer Center," said Simpson. "For now, the use of virtual digital technology allows us to stay connected safely and show new trucks as they come off the factory line."
The Volvo Trucks Customer Center is currently open at a very limited capacity for in-person vehicle reviews. Volvo Trucks is encouraging customers to contact their dealer sales representative to request their own virtual experience or a hybrid presentation, which includes both online and on-site, socially distanced attendance, for a unique look at new trucks or models not available in their area. The Volvo Trucks Customer Center is able to utilize whatever video conferencing platform is preferred.
For more information, visit www.volvotrucks.us.
This story also appears on Truck and Trailer Guide.