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South Texas Truck Centers has been named 2024 U.S. Dealer Group of the Year by Volvo Trucks North America for outstanding sales, market share, and customer service. The dealer group's exceptional performance also earned them the Volvo Financial Services Dealer Group of the Year and Southwest Region Dealer Group of the Year accolades. This recognition highlights their commitment to excellence in delivering top-notch products and services in partnership with Volvo Trucks North America.
Tue January 28, 2025 - National Edition
Volvo Trucks North America recognized the outstanding achievements of South Texas Truck Centers as the recipient of the prestigious 2024 U.S. Dealer Group of the Year award. This recognition underscores their exceptional contributions in critical areas, including sales volume, market share, investments and commitment to exemplary customer service.
The 2024 U.S. Dealer Group of the Year title was awarded to South Texas Truck Centers, a growing dealer from the southwest region. Led by dealer principal, Mike Stricker, South Texas Truck Centers' remarkable performance includes a market share of 22 percent within its area of responsibility, nearly 104 percent parts objective achievement and significant investment in its Volvo franchise.
Its utilization of Volvo's captive finance company, Volvo Financial Services, is evidenced by a lease line and floorplan services and more than 76 percent of its Volvo business financed through Volvo Financial Services. As a result of this strong performance and commitment to the Volvo brand, South Texas Truck Centers achieved two additional accolades: the Volvo Financial Services Dealer Group of the Year and Southwest Region Dealer Group of the Year.
"The trucking industry is demanding and the need to deliver uptime and exceptional service to our customers is the top priority for every employee at South Texas Truck Centers," said Stricker. "We're proud of our partnership with Volvo Trucks North America, Volvo Financial Services and the best-in-class products and services that we can bring to our customers through that partnership. But we couldn't have won this prestigious award without all of the hardworking men and women at our South Texas Truck Centers locations who choose to deliver excellence every day."
When presenting the awards, Peter Voorhoeve, president, Volvo Trucks North America noted, "South Texas Truck Centers has been instrumental in enhancing Volvo Trucks' market presence and customer satisfaction, demonstrating unwavering commitment to delivering top-notch sales and service. Given their remarkable performance in all criteria, we are thrilled to recognize South Texas Truck Centers as the 2024 U.S. Volvo Dealer Group of the Year."
South Texas Truck Centers began Volvo operations six years ago as a single line dealer in Corpus Christi, Texas, adding locations in Pharr and Laredo shortly after. They are strong supporters of the Laredo Motor Carrier Association and Texas Trucking Association.
The winners of the U.S. Dealer Group of the Year Award were unveiled at Volvo Trucks' recent annual awards dinner in New Orleans. The ceremony also included the recognition of regional winners, highlighting outstanding performances across the United States:
Volvo Trucks North America will recognize its Canadian Dealer Group of the Year at an awards ceremony in Mississauga this February. This event will highlight the exceptional performance of Canadian dealers who have demonstrated excellence in sales, service, and customer satisfaction, further strengthening Volvo Trucks' commitment to providing top-tier transport solutions across North America.
This story also appears on Truck and Trailer Guide.